Author: Guest Author

How to Write a Top-Notch Business Proposal (and Get the Job!)

It doesn’t matter how great you are at your job. If you’re trying to cut it as an independent contractor — regardless of the industry you are trying to crack — you’re nothing without customers. Every solo operator knows it takes an effective business proposal to increase your client list and up your workflow, so you shouldn’t just fast track that part of the job. Linda J. Popky, the founder and president of Silicon Valley-based Leverage2Market Associates, and author of Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters, says the secret to a good business proposal...

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Productize Your Expertise: 6 Reasons Smart Consultants Develop Online Courses

As entrepreneurial independent contractors, we don’t have to be mercenaries trading time for money with the goal of raising our hourly rates over time. In my experience the most successful freelancers have multiple streams of income and are on a continuous mission to increase efficiency through systems. 3 Ways to Create Multiple Streams of Income Through Online Courses Eventually as freelancers we hit the glass ceiling in how much we can earn. You can only raise your rates so much. There are only so many hours in a day. We don’t have to be so dogmatic about what we...

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Hire a Contractor or an Employee? Convince Recruiters You’re the Better Option

You would be a perfect fit, according to the recruiting ad’s job description, but they want a new employee. You work for yourself, so you want them to hire a contractor instead. So how to approach this? There are many reasons independent contractors eschew an employee relationship — from wanting to build a real client base and setting the stage for a long and prosperous self-employed future, to uncertainty about the new employer. This article will discuss how to get your foot in the door as a contractor and what to say in interview-type discussions with your prospective new...

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Advice for My Younger Self: Independent Contractors Share What They Wish They Knew Starting Out

Does this sound like you? You have a skill — graphic design or writing or coaching — that other people can benefit from. You’re sick of your 9 to 5 or you need some extra income, so you take some contracts designing, writing or coaching for other people. All of a sudden you have a business. You don’t know anything about business, you didn’t go to business school, you never even took a business class. Yet here you are: a business owner. It feels a little like that dream — the one when you show up to class and...

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How Smart Consultants Network Less and Make More With Current Clients

Let’s say you want to double your income. There are two ways you can go about it. The first way is to double your client list. So you cold call. You attend networking events. You place more ads on Facebook and Google AdWords. You fill out dozens of new applications and proposals. Since you’re an independent contractor, you don’t have a marketing team or a sales department; it’s just you, working hard to be seen. With a lot of effort, you convince a bunch of people to join your client list. Then, after all that work, you begin to...

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